Browsing: digital advertising

Tencent’s latest earnings reveal a remarkable surge, powered by AI-driven ad acceleration and a booming mini-game monetization wave-highlighting strong momentum in its digital revenue streams, Morningstar Canada reports

Meta has unveiled a striking drop in digital advertising spending from Chinese retailers, hinting at possible shifts in the market dynamics. This emerging trend may ripple through the wider advertising landscape, prompting companies to rethink their strategies as they navigate economic uncertainties.