India’s booming market is captivating Western fashion giants eager to leave their mark, but cultural missteps could ignite backlash. To succeed in this vibrant and diverse landscape, global retailers must expertly navigate local sensitivities and build genuine connections with Indian consumers
CNBC’s Inside India newsletter dives into the thrilling surge of India’s manufacturing boom, spotlighting industry titans like Shein and Apple as they ramp up production. This dynamic shift marks a pivotal moment, firmly establishing India as a key player in the global supply chain arena
